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NACOA Awareness Campaign, Bristol & Brighton — 2020

Projects / Bristol & Brighton / 2020

NACOA Awareness Campaign

A multi-city public awareness campaign created for NACOA, using murals, posters and billboards across Bristol and Brighton to help make a hidden issue visible.

NACOA is the National Association for Children of Alcoholics, supporting children and young people affected by their parent’s drinking.

Working with NACOA, Upfest, Broken Hartist and later Back On Track in Brighton, we created artwork designed to bring visibility to an issue that is often hidden, but affects millions of children and young people across the UK.

NACOA campaign poster detail by THE POSTMAN
NACOA campaign artwork
The campaign

The campaign focused on children affected by their parent’s drinking.

The aim was simple: make the issue visible, and make sure young people knew support was there.

NACOA Bristol campaign billboard NACOA campaign mural detail
Bristol

The campaign launched in Bristol as a large-scale public activation.

We created original portraits of Nacoa's patrons Elle Macpherson and Calum Best, which were displayed across 90 billboard locations throughout the city.

Alongside the poster campaign, a 30 x 8 foot mural was painted on North Street in Bedminster.

Brighton

The campaign was later extended into Brighton as part of the #HereToListen initiative, with posters installed across the city including large-scale billboards and bus stops.

Why it mattered

This showed how public art can help make difficult subjects visible and support campaigns with real social purpose.

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Press

This campaign was featured by NACOA. View Bristol coverage

The Brighton campaign was also featured. View Brighton coverage

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